What this course covers
Search marketing skills are essential for growing your business. Learn how to use AdWords online from search marketing expert Oren Greenberg, digital marketing specialist and founder of agency Kurve. He will share how paid search marketing works and AdWords tips for successful campaigns.
This AdWords training covers everything you need to get started with AdWords for your business, including:
- What is PPC and why is search marketing important?
- Insight into how to do keyword research and how to choose keywords for successful AdWords campaigns
- What an AdWords quality score is and how to improve quality score for better campaign performance
- Tracking and reporting AdWords performance
The AdWords videos are ideal for learning paid search for start ups, and suitable for beginners in need of PPC training.